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To demonstrate the important role technology plays in encouraging empathy, we created ‘New Realities’, a 360 VR film series that allowed viewers to walk through a portal and hear from young women on red button issues, from education, to poverty, migration and climate change.

Created with the United Nations Girl Up foundation and award-winning director and activist, Ava DuVernay, these ten incredible stories, each shot in a different country during the pandemic, built a picture of an entire generation, transcending borders, actively working for a better world.

Zeno built and hosted virtual 3D launch events for Lenovo across three different geographies, complete with a virtual film gallery. To ensure the mission lived on, we kicked off a series of mentorship and grant programmes for young women across the world to pursue fields of study that align with their goals.

Lenovo Posters
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135

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pieces of top tier global media coverage
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44

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Best International Campaign for PR Week and Best Integrated Campaign for Provoke Media.
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in Forbes, AP, CNBC, Vanity Fair and La Stampa
Lenovo New Realities
Lenovo New Realities